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5ft & Antskicks takeover notwoways TikTok for Sidemen Charity Match
RESONATE talent 5ft and Antskicks hosted a take-over of the notwoways’ TikTok during the Sidemen Charity Match, providing fans with exclusive content and engaging interactions throughout the event.
5ft and Antskicks immersed themselves in the lively atmosphere, interviewing spectators about their game predictions and spotting notwoways shoes among the crowd. The creators also took the opportunity to gather crowd opinions on the new notwoways football boot.
Adding to the thrill, 5ft and Antskicks then provided live commentary of the match, which was posted in near real-time to notwoways’ TikTok channel. The live updates allowed fans who couldn’t attend the match to feel a part of the action, further enhancing the event's reach and impact.
The match itself had a great result, with Sidemen FC emerging victorious against the YouTube Allstars with a score of 8–5, and raising over £2.4 million for charities including CALM, Teenage Cancer Trust, Rays of Sunshine, and M7Education.