In celebration of Lynx’s highly anticipated Fine Fragrance Collection, Bryan was enlisted to produce a series of engaging TikTok videos that successfully blended fashion, fragrance, and festival fun.

By styling different outfits to match each fragrance, Bryan showcased how each scent could elevate his festival looks, making them the perfect choice for those looking to make a statement at summer events. His audience had the chance to win festival tickets by guessing which outfit and scent he chose to wear for the day.

Bryan then brought the fragrance to life by vlogging his time at the festival, highlighting the Blue Lavender Fragrance throughout his experience.

Styling isn’t always just about the clothes!